Marketing and Market Research Resources

LRW Resources In The Spotlight

Build a Market Segmentation You Can Live In: Constructing a Segmentation for 2021 and Beyond

LRW Resources In The Spotlight

Are You in a Dysfunctional Brand Tracking Relationship? A Quiz

Take our quiz and find out if you and your brand tracking supplier are in a dysfunctional relationship -- and what you can do about it.

LRW Resources In The Spotlight

Market Segmentation Reveals Coronavirus “Coping Cohorts”

Six short questions reveal how you are coping with COVID-19

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