Jennifer ValenzuelaVice President, General Manager
Jen thrives as a collaborator and creator, designing and implementing research engagements that bring insights front and center to her clients. What she likes most about her job is the deep relationships she and her team build with their clients and partners in industries around the globe, including consumer packaged goods, technology, manufacturing and financial services.
Jen received her MBA from San Diego State University and a B.A. from the University of Rhode Island. After a brief stint on the marketing team at UCLA, she joined LRW to follow her true passion as a researcher, combining her interests in consumer behavior and statistics. In the years since, she has successfully worked her way up from research manager to the leadership role she holds today.
Originally from Massachusetts, Jen is now a proud Angeleno, happily wearing puffy coats and winter hats when the temperature dips below 65. She dreams of competing on a reboot of American Gladiator.Her name will be Moxie, and she’ll crush you.