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Leadership & Culture

LRW Promotes Jeremy Sack to President

Posted On  August 24, 2018

Earlier this week, we announced that Jeremy Sack was named President of LRW, the fifth in our company’s 45-year history. Sack’s promotion is effective immediately, and he reports to LRW Group President and COO Jeff Reynolds.

As President, Jeremy will oversee several businesses: LRW, LRWTonic and LRWMotivequest, which all provide research and consulting services to solve complex business challenges for our roster of Fortune 500 clients.

“Jeremy is a leader of great character, values and judgment who cares deeply about our company, our people, our mission and our clients,” said Reynolds. “Jeremy has built our business by developing our next generation of leaders and cultivating new and successful relationships with blue chip clients. He is also a visionary innovator. Jeremy led the development of LRW’s Pragmatic Brain Science Institute, which uses behavioral science to provide companies with a holistic understanding of humans, and acted as a key advisor in the development of LRW’s Digital Analytics practice. There’s no doubt that he will continue to lead and inspire LRW in this important leadership role.”

“It is an honor to lead LRW at a critical time,” said Sack. “The world is changing, and we’re in a powerful position to help our clients adapt to those changes and win. We can do this by keeping humans in focus, including the people our clients serve, our clients themselves and our amazing team at LRW. I’m committed to leading this company with smarts, determination, and a heart toward better human understanding and making a positive impact on the lives we touch.”

Jeremy Sack joined LRW in 2009 as a Research Director. He rose through the ranks quickly, earning increasingly senior roles as Vice President, Account Manager and Senior Vice President, General Manager. Sack most recently served as Executive Vice President of one of LRW’s most successful divisions. Sack holds a Ph.D. in Psychology from the University of California, Santa Barbara and a B.S. in Psychology from Union College in Schenectady, NY.

To read the full press release

Written by Joan Cassidy
Joan Cassidy has over two decades of experience helping companies build power brands and strong marketing programs. As VP of Marketing, Joan elevated LRW’s internal speak—so what?—into a promise to all LRW clients. Joan earned her degree in Economics from UCLA.


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