VP, Account Manager
As a vice president at LRW, Alyson curates methodologies for clients and develops research programs that marry traditional and innovative approaches. She loves to create meaningful and immersive research experiences for clients that challenge norms and unlock new opportunities for growth.
Alyson came to LRW in 2015 after 15 years in healthcare market research. She continues her healthcare work while growing a book of business in other industries and she is proud to elevate healthcare research by applying innovations developed in those other industries.
Alyson holds a Ph.D. from the University of Michigan and a B.A. from Wesleyan University. During her academic career, she traveled to France on a Fulbright scholarship and to Yale University for her dissertation research.
Alyson lives with her husband and son in the Connecticut woods, which is quite a different world from the New Jersey suburbs where she grew up. A typical weekend includes playing with her backyard chickens, foraging for mushrooms, installing solar power and brewing beer.