Hrag Balian
Hrag Balian joined LRW, a Material Company, in 2013 where he provides technical consulting on quantitative research projects. He is the co-creator of LRW’s proprietary database scoring approach which employs a variety of optimization techniques to considerably boost predictive accuracy, enabling more successful direct marketing efforts. He is particularly interested in working with granular data to better understand individual-level decision making. In a prior life, he wrote a dissertation showing how large-scale civil conflict has very similar micro-dynamics to chickens establishing dominance in coops.