Abe Rutchick
Senior Scientist, Pragmatic Brain Science Institute®
Abraham M. Rutchick, PhD – Senior Scientist, Pragmatic Brain Science Institute® – Abe focuses on leveraging cutting-edge psychological research, developing new techniques to answer challenging business questions. He received his Ph.D. from the University of California, Santa Barbara. In addition to his work at LRW, he is an Associate Professor of Psychology at California State University, Northridge. His academic research program examines social perception, social identity, decision-making, and nonconscious processes. His research has been covered in various media outlets, including the Wall Street Journal, the New York Times, The Atlantic, Time, Newsweek, The Huffington Post, and National Public Radio.
